⚡ Free instant insight — see how AI & Google view your site · no signup · ~1 min
✦ SEO + Generative Engine Optimization (GEO) intelligence

Rank on Google.
Get cited by AI.

The AI-native SEO suite that tracks your Google rankings and measures your visibility across ChatGPT, Perplexity, and Gemini — giving you a plain-English action plan, not a wall of charts.

Illustrative example. Your scores are measured against the prompts you track.
G Google · organic results
competitor-a.com
Best pre-employment assessment tools…
competitor-b.com
Top hiring assessment software 2026
#3
yourbrand.com
AI candidate screening & assessments
review-site.com
We compared 12 assessment platforms…
✦ ChatGPT · with browsing
“What are the best pre-employment assessment tools?”
Popular options include YourBrand, known for AI-driven candidate screening, alongside a few competitors…
84
AI Visibility Score
Cited in 4 / 5 prompts
01 / Rank

Track every Google ranking.

Serpair watches your keyword positions per region, daily — so you see movement the moment it happens, not a stale weekly snapshot.

02 / Get cited by AI

Then get named by AI answer engines.

We measure whether ChatGPT, Perplexity, and Gemini cite your brand for the buying questions that matter — your AI Visibility score, tracked over time.

03 / Act

Turn it into a plain-English plan.

No wall of charts. Serpair hands you a prioritized action plan — the exact pages to fix, keywords to target, and links to disavow.

Your Google ranking, tracked daily
#9
#7
#5
#3
Cited by AI answer engines
“best pre-employment assessment tools?”
Popular options include YourBrand, known for AI-driven screening…
ChatGPTPerplexityGemini
Your action plan
  • ✓ Add FAQ schema to /pricing
  • ✓ Target 3 gap keywords competitors own
  • ✓ Refresh 2 pages losing AI citations
Rank Tracking•Generative Engine Optimization•AI Copilot•3-Bucket Keyword Gaps•Toxic Link Disavow•Evidence-Based Page Diffing
AI Answer Engine Visibility

Search has shifted.
Your SEO tool hasn’t.

Your customers aren’t only clicking Google links anymore — they’re asking ChatGPT, Perplexity, and Gemini for recommendations. If AI doesn’t know your brand, you don’t exist.

See the receipts — and who AI names instead.

Serpair asks your buyers’ real questions to AI engines without hinting your brand, then captures the exact answer, whether you were named, and who was named in your place.

Measure your AI visibility →
AI answer · live capture
“What are the best pre-employment assessment tools?”
Based on current sources, strong options include YourBrand, Competitor A, and Competitor B…
68%
AI share of voice
4 / 5
Unprompted mentions
Illustrative — captured across your tracked prompts, with the full answer saved as a receipt.
Competitor leaderboard who AI recommends when you miss
68%
52%
28%
Why teams choose Serpair

Insight, evidence, and a plan — in one platform

Three pillars, one workflow. Switch between them to see how Serpair turns raw search data into action.

01

An AI Copilot that does the heavy lifting — not just the reporting.

Stop digging through 50 disconnected dashboards. Serpair’s built-in Copilot crawls your site, understands what you actually sell, and delivers an AI Action Sprint every month: Top 5 keywords to target, Top 3 technical fixes, and concrete competitor content insights.

AI Action Sprint
Quick win Target “AI candidate screening” — update /features
Fix Add FAQ schema to 3 top pages
Insight Competitor A wins 15 buying-intent terms via comparison tables
02

Don’t just see who wins — see why they win.

When a competitor takes position #1, Serpair compares your page side-by-side with theirs and shows the exact evidence: content gap, missing schema, header depth, and structure. The receipts, not a guess.

Your page
Words 640
Schema Missing
H2s 4
Rank #1
Words 1,850
Schema FAQ + Product
H2s 11
03

Everything you expect from SEMrush and Ahrefs. Built for 2026.

3-Bucket Keyword Gap

Low-Hanging Fruit (#11–30), Competitor Steals, and Shared Battles — clean cards, not a 100-column spreadsheet.

Depth-Aware Site Audit

Automated Playwright crawling with per-page stats over time and timeline page-diffing.

Backlink Toxicity & Disavow

Instant toxic-link identification with one-click Google disavow export.

Multi-Region Tracking

Track global keywords across specific countries and localized SERPs.

Competitive Intelligence

Know exactly who you’re up against — and how to beat them

Most tools hand you a competitor’s traffic number and stop. Serpair shows you who you really compete with, where they beat you, why their pages win, and whether AI recommends them instead — all in one place.

Discover→Gap→Why they win→Authority→AI rivals one action plan
Where Serpair fits

Legacy suites vs GEO-only tools vs Serpair

Legacy suites bolt AI visibility on as a separate add-on; GEO-only tools skip classic SEO entirely. Serpair unifies both — rankings and AI mentions in one action plan.

CapabilityLegacy (SEMrush / Ahrefs)GEO-only toolsSerpair
Google rank tracking ✓ — ✓
AI engine visibility (ChatGPT, Gemini, Perplexity) paid add-on ✓ ✓
SEO + GEO unified in one workflow — — ✓
Workspace AI copilot partial — ✓
3-bucket keyword gap matrix partial — ✓
Evidence-based page comparison — — ✓
Pricing model Per-seat licenses Niche SaaS Free tier · usage-aligned

Comparison reflects Serpair’s focus areas. Competitor pricing models (per-seat licenses) are publicly listed and shown for reference. SEMrush and Ahrefs are trademarks of their respective owners; Serpair is not affiliated with or endorsed by them.

Pricing

Start free. Scale on credits, not seats.

Every plan includes a monthly credit allowance you spend on rankings, keyword & gap data, AI-visibility checks, and action plans. Monthly credits refresh at the start of each billing cycle and don’t roll over. Need more? Top up anytime — purchased top-up credits never expire. No locked per-seat licenses.

Free
$0/mo
50 credits to start
  • Rank tracking + AI visibility
  • Keyword gap & competitor discovery
  • Up to 3 team members
  • No credit card required
Start free
Standard
$49.99/mo
50 credits / month refreshed monthly
  • Everything in Free
  • Monthly action-plan sprints
  • Up to 5 team members
  • CSV export & history
Choose Standard
Most popular
Premium
$99.99/mo
125 credits / month refreshed monthly
  • Everything in Standard
  • More monthly credits for bigger sites
  • Up to 20 team members
  • Multi-region tracking
Choose Premium
Platinum
$199.99/mo
300 credits / month refreshed monthly
  • Everything in Premium
  • Highest monthly credit allowance
  • Up to 50 team members
  • Best for agencies & multi-brand
Choose Platinum
Need more credits? Top up anytime — they never expire.
10 credits · $10
35 credits · $25
75 credits · $50
Extra team seats available on paid plans. All prices in USD.
Data depth & reliability

Built on enterprise-grade data — so you don’t trade depth for GEO

A fair question before you switch: is the data deep and fresh enough to trust? Serpair runs on enterprise-grade search, keyword, and backlink infrastructure, measures real AI answers, and keeps your data yours.

Data trust · live

Enterprise-grade datasets

Rankings, keyword volumes, and backlinks are built on enterprise-grade data infrastructure — the same class of data that powers major SEO platforms — so depth is never the trade-off for having GEO in the box.

Fresh, per-region SERP data

Rankings come from live search results for the exact country you choose — on demand and on a schedule — so you see the real local SERP today, not a stale snapshot.

Real answer-engine responses

AI visibility is measured from the actual answers ChatGPT, Perplexity, and Gemini give to buyer questions — captured with citations and sentiment — not a synthetic score.

Scheduled repeat measurement

Your keyword set and AI question set re-run on a cadence, so rankings and mention rate are tracked as trends over time — the movement that matters, not one reading.

190+ countries & languages

Track and compare yourself against rivals market-by-market across 190+ countries, so international search and AI visibility are never a blind spot.

Transparent credits · export · history

Usage-aligned credits with the balance always visible, CSV export of your rankings and gaps, and retained history — you own your data and always know what a workload costs.

Get value in minutes

From domain to action plan in three steps

1

Connect your domain

Serpair crawls your site to build a business-first profile — learning what you sell before running a single query.

2

Auto-discover gaps & AI footprint

We map your Google keyword gaps, toxic backlinks, and unprompted citation rates across ChatGPT, Perplexity, and Gemini.

3

Execute your priority plan

Your Copilot delivers plain-English quick wins, technical fixes, and content opportunities ranked by immediate ROI.

Signal over noise

Rankings move in windows, not minutes

Daily algorithm fluctuations are noise. Serpair measures growth in meaningful performance windows.

Performance windows · timeline
0–14 days
Technical indexing & crawl verification
30 days
Early low-hanging-fruit movement
90 days
Primary strategic benchmark window
180 days
Macro market-share & traffic compounding
From the blog

SEO & GEO strategy

Practical, evidence-backed guides on ranking in Google and getting cited by AI answer engines.

Read all guides →
FAQ

Frequently asked questions

What is Serpair?

Serpair is an AI-native SEO and GEO (Generative Engine Optimization) platform. It tracks your Google rankings, analyzes competitors, and measures whether AI answer engines like ChatGPT, Perplexity, and Gemini cite your brand — then turns it all into a plain-English action plan.

How is Serpair different from SEMrush or Ahrefs?

The incumbents are excellent, mature research suites, and both now offer AI-visibility features as add-ons. Serpair’s difference is integration and workflow: SEO and GEO in one place, with an AI copilot that explains why a page ranks and a 3-bucket keyword gap that turns data into a prioritized action plan — on transparent, usage-aligned pricing with a free tier instead of per-seat licenses. If you want two research suites plus a separate GEO tracker, keep them; if you want rankings, AI mentions, and next steps in one workflow, that’s Serpair.

Where does Serpair’s keyword and backlink data come from, and how fresh is it?

Serpair is built on enterprise-grade keyword, SERP, and backlink datasets — the same class of data infrastructure that powers major SEO platforms — covering 190+ countries and languages. Rankings are pulled from live search results per region on demand and on a schedule, so what you see reflects the real, current SERP rather than a stale snapshot.

Does Serpair measure real AI answers, or just an API?

Serpair measures the actual answers AI engines return to buyer-style questions — the consumer-facing responses, captured with their citations — not a synthetic score. It records who gets named (you and competitors), the sentiment, and re-runs your question set on a schedule so you track your AI mention rate as a trend, across engines and countries.

What is GEO (Generative Engine Optimization)?

GEO is optimizing so AI answer engines name and cite your brand when users ask buying questions. Serpair measures your unprompted mention rate across ChatGPT, Perplexity, and Gemini, shows who gets named instead, and tells you what to fix.

Does Serpair track keyword rankings by country?

Yes. Serpair tracks rankings per region across 190+ countries — pick Global or a specific country, and every keyword, competitor, and gap is scoped to that market so results reflect the real local SERP.

How much does Serpair cost, and can I export my data?

Serpair is free to start (50 credits, no credit card), then $49.99/mo (Standard), $99.99/mo (Premium), or $199.99/mo (Platinum) — each with a monthly credit allowance you spend on rankings, keyword/gap data, AI-visibility checks, and action plans. You can top up with credit packs anytime (10, 35, or 75 credits). Monthly plan credits refresh each billing cycle and don’t roll over, but purchased top-up credits never expire. Your rankings, keywords, and gap data export to CSV, and history is retained so you can measure movement over time.

Can Serpair find my competitors automatically?

Yes. Serpair crawls your site to understand your business, then discovers the competitors actually ranking for your keywords — and shows the keywords they rank for that you don’t.

No locked seats. No enterprise bloat.

Pay for what you track with flexible, credit-based plans built for growing teams and agencies. Classic SEO and AI visibility, in one modern platform.