About Serpair

Serpair is for growing teams and agencies. It does generative engine optimization (GEO): the work of getting AI answer engines to name and cite your brand when people ask buying questions. The engines we check on the site are ChatGPT, Perplexity, and Gemini. Serpair also tracks Google rank. Those are separate measurements — a team can want both.

Why we built it

The established SEO platforms were built for a different era, and they price like it. Between the seat fees, the add-ons, and the annual lock-ins, serious search tooling has stayed out of reach for most small teams, freelancers, and agencies — the people who need it most.

We thought that was backwards. Search is changing faster than ever: buyers now ask AI assistants the questions they used to type into Google, and whether an answer engine names your brand has become its own kind of ranking. So we built Serpair to do two things well — track where you stand in Google, and check whether ChatGPT, Perplexity, and Gemini actually cite you — and to offer it at a price the rest of the SEO and GEO community can afford.

What the product does

Serpair checks whether those engines cite your brand for the buying questions your customers ask, and turns that check into a plain-English action plan. It does not promise that an engine will name your brand, and it does not promise a Google rank — outputs depend on those engines and can change. Scores shown on the marketing site are illustrative.

Pricing, in plain terms

Current plan and credit-pack prices are in the pricing section on the homepage. The Free plan is $0 for 50 credits and doesn't ask for a card. Paid plans are billed in USD. Credit packs are billed in AUD, and purchased credits never expire.

Serpair is operated by Serpair Inc. Australia Pty Ltd. The site is serpair.com; the app is app.serpair.com.

— The Serpair Team